Valerie Geller’s NEW Communicator’s Guide to the Digital World ,’Beyond Powerful Radio’ will help you become a more powerful storyteller and grow your audience — Coming soon from Routledge Press.
Pre orders open in October 2024.
Get your copy here: Beyond Powerful Radio
“It was an honor and a privilege to be a judge again this year for the Australia/New Zealand Podcast Awards. Congratulations all.”
— Valerie Geller
See the List of Winners
with our thanks to Creating Powerful Podcasts guest columnist, The Segue’s Brad Nolan.
There is one hurdle I’ve seen over and over again in the transition back and forth between radio and podcasting. The mindset around audience sizes. On the radio, we turn on the microphone and there they are. Maybe you are battling their favorite song, or they are passively listening while in the drive through, but there they are. In podcasting, we hit publish and… CRICKETS!
A podcast I worked with in 2022, “Lords of Soccer“, made TOP 10! Thanks to Foreign Policy (FP) for naming it among Top 10 Best Movies,TV Shows, and Podcasts for 2022.
This month’s guest contributor, www.nab.org ‘s content creator and podcast host Josh Miely shares useful info for individuals and radio and TV stations to start your Podcast.
The HOW TO SOUND YOUR BEST podcast is part of NPR Digital’s Tamar Charney’s Knight Fellows “Audio Storytelling for Journalists” course.
Here’s the “Be In Your Best Voice” session link:
For more info on the entire course, click here:
Here’s Valerie Geller in conversation with talented Weststar CEO, national radio host and podcaster Kim Komando.
How do you come up with Great Ideas? It’s a process.
There are NO bad ideas in creative brainstorming. Just throw.
Julian Shapiro offers some tips here for opening “Your Creativity Faucet: A Mental Model for Generating Ideas”
If you’re interested, you’ll also find much more about developing creative ideas in www.beyondpowerfulradio.com
Guest Post by Casey Helmik, President of Terra Firma
Why should you listen to this?
Why would someone want to hear this?
Inform Entertain Inspire Persuade Connect
The best conversations come from listening. When doing an interview listen and make the interview more of a conversation.
A group of podcasting experts from all aspects of the craft got together to define a standard for podcasting, including job descriptions. If it’s of interest, you can read more here:
From Host of Badass Digital Nomads Podcast, Kristin Wilson
I receive cold emails every day from people looking to book themselves or their clients on my podcast. But ultimately, less than 1% of those who inquire ever make it onto the show. Why so few?
My podcast may be small compared to someone like Joe Rogan or Tim Ferriss, but podcasting is more intimate than other forms of digital media. Downloads, demographics, and subscriber counts don’t matter as much as the quality of the content and the bond between the audience and the host.
My listeners trust me to deliver value to them each week, and I don’t want to let them down. I’d rather record solo episodes for life than waste their time (and mine) with a lousy guest.
There are all kinds of ways to be a great podcast host.
No, you don’t need to have the megawatt extroversion of a late-night TV personality.
You don’t need years of experience as a hard-boiled investigative journalist.
All you need is to be able to greet your guest and audience with the best, most authentic version of yourself.
Set yourself up for success using these simple strategies for creating engaging podcast interviews.
Thanks to Guest Columnist Kelly Glover – The Talent Squad
Landing a couple of podcast interviews is a great start to a podcast guesting strategy but don’t stop there! Earned media is cumulative (and SO valuable). Here’s a super-fast Podcasting Pitching Plan in 5 steps to give you a process & keep you on track.
1. Decide on Your Goal. Add Metrics
Start with the end in mind. What action do you want the audience to take as a result of hearing your podcast interview? Add metrics. Once your recordings start getting published you can measure, assess, recalibrate, rinse & repeat.
Gimlet podcasts from Spotify are heard by millions each month. Its slate of mostly narrative-style shows are known for their engaging content that keeps listeners coming back for more. Gimlet co-founder Alex Blumberg shares what he’s learned, gained from his years of working in audio. You too can produce podcast episodes that entertain, educate and connect with audiences on an emotional level.
Click here to access the lessons on Spotify. (free signup required)
At Podcast Movement 17 in Anaheim, Dot Cannon interviews Valerie on Becoming a More Powerful Podcaster.
“Podcasting isn’t easy,” says international broadcast consultant and author Valerie Geller.
But, she says, if you love doing it, that won’t stop you. And if you’re producing a podcast, she can tell you exactly how to make it a magical experience for your listeners.
Thank you Simplecast for contributing this guest blog.
What goes into getting a job as a podcast producer? Being a podcast producer can be a very rewarding and creatively challenging role. Before you start applying to a bunch of producer jobs though, you first need to understand what it is they actually do. The role of a podcast producer is multifaceted and can vary depending on the person’s experience and the type of podcast their managing. To explain what we mean, we’ve outlined some of the responsibilities a podcast producer typically needs to take on for their job.
Production Management: Imagine everything that goes into making a podcast. Coming up with ideas, managing the production schedule, and strategizing how to promote the show can all fall under the podcast producer’s scope of work. The podcast producer is the person who oversees the process of developing the podcast and makes sure things are running smoothly.
Anyone can talk, so hosting a podcast should be easy, right?
If you’ve tried it, you know it can be a harder than it looks.
Are you doing a scripted podcast? An interview type podcast, with one or more guests?
Perhaps you’re doing a podcast in hopes of expanding your brand or creating more business?
Or maybe you’re hosting an audio blog – expressing your thoughts and sharing your stories…
Whatever type of podcast you’re doing – the essence a powerful communicator is storytelling.
I work with broadcasters and podcasters throughout the world. Many have found the following Powerful Communicator Principles to be helpful.
